SUSTENOBIL PR/ODUCTION embodies sustainability and nobility, as a way of doing business. Over the past half-decade, SUSTENOBIL has been striving to find sustainable business solutions for its clients and redesign projects and products around John Elkington’s Triple Bottom Line theory, achieving sustainability by caring for the 3Ps of sustainability: People, Planet, and Profit. Navigating through the granular industries and emerging domains of the 4th Industrial Revolution, SUSTENOBIL seeks common ground to speak the same language with Baby Boomers, Gen X, Y, and Z living in the Global Village.
Since 2018, SUSTENOBIL PR/ODUCTION has been committed to providing high-quality PR, PR/OJECT and PR/ODUCT management services, facilitating access to education and training programmes and sheltering audio-video production. Led by creativity, strategic thinking and sustainability, SUSTENOBIL has consistently delivered quality communication strategies, fostering strong long-term client relationships and positively impacting society.
People
Employees, customers, and communities are at the heart of SUSTENOBIL DNA. Their team is actively involved in shaping the future of education by engaging with students through various initiatives. Academic partnerships initiated with The Bucharest Economic of Economic Studies and The National University of Political Sciences and Public Administration for teaching Entrepreneurship and Innovation, traineeship programmes for The Bucharest University and Åland University of Applied Sciences students, Erasmus+ programmes, educational IN-HOUSE VLOG and SUSTENOBIL MEET-UPs are part of the strong long-life learning credo.
Long-term relationships with clients acting predominantly in the cultural and creative industries, healthcare and technology have brought into media attention subjects promoting inclusiveness for people with disAbilities, featuring innovative products such as the first DIY 3D-print braille keyboard prototype, and raising awareness on the (mental) health, contributing to lobby campaigns on more inclusiveness legal frameworks, and promoting emerging artists.
Planet
SUSTENOBIL is deeply committed to minimizing its environmental impact and educating the public in this respect. Over the years, it has promoted e-mobility solutions such as e-bikes and motorbikes and contributed to research projects on sustainability and even developed ReFEEL App, the door 2 door delivery solution showcased in the premiere of the Shark Tank TV show in Romania and awarded with Biz Sustainability Awards for Digital Innovation in 2021, pivoting to a global sustainability HUB.
Profit
Therefore, SUSTENOBIL PR/ODUCTION has built and established partnerships across 12 countries spanning three continents, including Europe (Albania, Czechia, Denmark, Finland, Hungary, Poland, Romania, Slovakia, Norway, Sweden), Asia (India), and America (United States of America), creating jobs and opportunities for people.
„According to the U.S. Bureau of Labor Statistics, around 20% of new businesses close within the first year. After five years, nearly half of the small businesses have failed, and after ten years, 65.5% of businesses have failed. In Romania, in 2022, 39,320 dissolved, compared to 31,655 in the previous year, according to the data of the National Trade Registry Office (ONRC). SUSTENOBIL has survived a pandemic and high-inflation rate caused by the war in the neighbouring country, Ukraine, and that stands as a resilience proof, laying on the three pillars of sustainability: people, planet and profit. Some things are taken for granted, but I strongly believe entrepreneurs must celebrate each milestone, especially in the tough times we are living. Looking ahead, SUSTENOBIL PR/ODUCTION is committed to continuing its innovation, collaboration, and sustainability tradition. As navigate the ever-evolving communication landscape, we remain steadfast in our mission to deliver tailored solutions that make a meaningful impact in our society.” – Lavinia Iancu, Founder
About SUSTENOBIL PR/ODUCTION
SUSTENOBIL PR/ODUCTION supports innovative and sustainable initiatives in the creative and cultural industries by providing communication services, facilitating access to education and training programs, and sheltering audio-video production.